1 Memorandum RE:Assessing Product/Services merchandise 1.The Situation The purpose of this report is to subroutine a securities industrying templet for the following companies: Facebook, Zappos.com, Abercrombie and Fitch, Colgate Maximum specialisation Toothpaste, iPod Touch and assess the harvest-home or service. 2.Facebook 1.Attributes of tar occupy market for Facebook For Facebook the target market is well large. The website is stamp outular for a large-minded variety of community. Facebook started off existence just for college students, but thence expanded to include deal of any age all over thirteen, no subject area what gender or nationality, there be no restrictions. non even location makes a variety in whether or not you can sign up for Facebook. 2.Features of Facebook Social Networking- garter finder allows people to connect with opposite people or reconnect with old friends Photos and Videos- People can fortune photos and/or video s of a place visited by friends or events that occurred Communication- The pop up jabber lets people talk to one former(a) no way out how far away apart from from each one former(a) ar Organize- People can develop calendars and plan for events by inviting friends and getting responses 2 3.
Key influences of buyers ratiocination making surgical operation The products that buyers get from Facebook are different for almost all the users. Depending on what users like when surfboarding around on Facebook, will tell different advertisements rescue each person to different products. other thing that influ ences the buyers decision making process is ! seeing what other friends have in common and getting links by dint of that Facebook page. Also, Facebook suggests items that people whitethorn be quested in. 4.Pricing Strategy for Facebook The pricing strategy for Facebook is to look at what people generally take delight in, by seeing what is clicked on, and using the results to see the demand of what people essential. 5.Promotion Strategy for Facebook Facebooks promotion strategy is using...If you want to get a full essay, order it on our website: BestEssayCheap.com
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